eMoney News

Olympics will showcase 'secure and reliable' cashless payments
29 Mar 2012

The London 2012 Olympic Games will be the perfect platform to showcase the security and reliability offered by e-money payments, Visa has claimed.

This summer's Games will mark the first time that visitors will not be required to bring cash as they can use a contactless bank card or an NFC-enabled mobile phone to pay for goods on the Stratford site.

Mariano Dima, executive vice president of product and marketing solutions at Visa Europe, revealed that Jamaican sprinter Usain Bolt was the perfect athlete to feature in the company's TV advertising campaign as he embodies "speed, effortlessness and performance". 

He said: "Similarly for Visa Europe, London 2012 is a showcase for our latest payments technology including contactless and mobile payments, which will enable cardholders to experience a secure, reliable and fast payments infrastructure for the Games and beyond.

"Bolt is the perfect fit."

There are currently around 20 million contactless cards in circulation in the UK, with Visa planning to release an additional ten million this year.

Bookmark and Share
sQuid alternative payment network is protected