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Canadian transport company kick-starts smart card initiative
27 Apr 2012

A Canadian transport network is incentivising customers to make the most of contactless payment with the launch of a smart card scheme to bolster usage.

Ottawa-based OC Transpo is offering 200,000 free Presto smart cards to commuters from June 10th in a move costing the group $250,000.

From the following month, the pay-as-you go technology will be available on most OC Transpo buses and O-Trains to make getting around Ottawa that bit quicker.

Mayor Jim Watson said: “Smart card technology is the easiest, most convenient and secure way of operating a transit fare system for both transit users and for the city.

“Transit users will be able to go online to purchase, renew, or load up their cards, reducing the need to wait in lineups every month to purchase a new transit pass or buy tickets.”

The transport group recently unveiled the smart card push as a way to reduce losses made on electronic fare boxes.

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